Course aim This one-day course is open to all PR professionals and will show you how to effectively integrate LinkedIn into your public relations strategy. It will help you to set objectives, identify opportunities, select tactics, assign resources, set governance and define metrics for your LinkedIn activity.
Who should attend? Suitable for delegates that already have a personal LinkedIn profile but now wish to use the platform on behalf of clients or organisations and want to understand how LinkedIn can be integrated into the wider communications and marketing mix.
What to expect
Course objectives Participation in the course will provide you with the knowledge to:
Creating an account takes 2 minutes and you will not be added to any mailing lists without additional consent