This course will introduce you to today's media landscape and show you how to navigate it. The course will also demonstrate how to work with the media and how to build effective long-lasting relationships with journalists.
Who should attend? Anyone new to the role of media relations or those who handle media relations as part of their wider PR remit. It is also suitable for practitioners who wish to refresh their knowledge on how to effectively work with the media.
What to expect?
Objectives Participation in the course will provide you with the knowledge to:
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