Discover our new Behavioural Science training collection—built for today’s PR and communications professionals.

Discover our new Behavioural Science training collection—built for today’s PR and communications professionals.

Learn to apply behavioural insights and psychology to campaign design, influence, and resilience. Develop your skills in behaviour change, neuroinclusion, stress management, and ethical influence, using proven science to plan, execute and evaluate stronger communications that drive real-world results and foster high-performing, inclusive teams.

 

Behavioural science training courses

Behavioural Insights for PR Practice
Applying behavioural science to public relations, equipping you with tools to plan, execute and evaluate

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Behavioural change and influence
Behaviour change and ethical influence, combining social psychology and behavioural science to enhance communication, drive effective change, and strengthen professional relationships.

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Building resilience
Recognise the nature of stress and resilience,  understand how you currently respond and develop a new psychological toolkit for facing stress, change and challenge.

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Neuroinclusion for Managers
A course on creating neuroinclusive PR teams that harness diverse thinking, enhance creativity, and improve performance and workplace culture.

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The role of psychology in campaign design
Understand the potential of psychology in amplifying the influence of your campaigns on stakeholder attitudes and behaviours. Use psychological principles to segment your audience, capture attention, and shape emotions and actions in favour of your brand.

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Save 10% when you book three or more places

Plan ahead and save 10% when you book any three course places for you or your colleagues at one time. Quote code 'multiple' at the time of booking to receive your discount.

Not a CIPR member? Save up to £200

CIPR members pay less for training, with discounts of up £200 on each training course. Discover the full benefits of membership and join today.

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2026 Training Brochure
 
Discover all our courses in our latest brochure and book courses for you and your team today.

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"An insightful day at another course, this time focusing on risk, issues management and crisis communications. It was a fantastic opportunity to engage with fellow PR professionals from a range of organisations, sharing experiences and thoughts to navigate the complexities of crisis management."

Laura Hesketh, LinkedIn