Member: £320 exc VAT | Non-member: £440 exc VAT
Although seen as cousins, public relations and marketing have much to teach each other. This course explains to PR practitioners what marketing is really about and provides a new perspective on their own discipline. Making the most of what PR practitioners already know, it is an excellent way to ‘sidegrade’ into marketing.
Who should attend
Anyone who wants a fresh look at public relations, wishes to expand their client offering, or needs a better understanding of what marketers bring to the table. Freelance practitioners are particularly welcome.
What to expect
Participation in the course will provide you with the knowledge to:
Creating an account takes 2 minutes and you will not be added to any mailing lists without additional consent
No content found