Course aim This highly practical course gives you all the key lessons of media training, and also the opportunity to practice those techniques on camera in a range of simulated interviews, whether they be promotional, “issues” or crisis interviews. It enables you, or the spokespeople you support, to become powerful advocates for your organisation when carrying out any type of media interview, proactive or reactive. It also helps you develop the skills and confidence to deal with major crisis interviews.
Who should attend? Anyone who does media interviews – print or broadcast – or briefs spokespeople.
What to expect
Course objectives At the end of this course, you’ll be able to:
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